Close Menu

Ninkasi Brewing Company Unveils New Sleigh'r Packaging

Aug 24, 2016 Comments (4)  | Tags: Press Release Ninkasi Brewing Company Unveils New Sleighr Packaging

 

Sleigh'r Winter Ale Returns in 12 & 22-Ounce Botlles & Draft Sept. 2016

EUGENE, Ore.—Aug. 24, 2016—Ninkasi Brewing Company, an independent craft brewery based in Eugene, Oregon, unveils a brand-new look for its popular winter seasonal, Sleigh’r. Brewed with Alt yeast and paired with a smooth, rich profile, Sleigh’r returns to the shelf this September. New branding will roll out across the brewery’s distribution territory on all Sleigh’r packaging including 12 and 22-ounce bottles.

First joining Ninkasi’s seasonal lineup in 2009, this Winter Ale quickly garnered a cult-like following. “Sleigh’r has always been one of my favorite beers,” says Jamie Floyd, Ninkasi founding brewer and co-founder. “I love the way the Alt yeast interplays with the dark malts, giving way to a smooth, rich taste.” Derived from the German Altbier style, this Winter Ale is fermented at colder temperatures, giving it a crisp, lager-like profile. Complemented by the use of rich, dark malts, this beer is deceptively easy to drink.

“Following suit of our other rebrands announced this year, we’re excited to give Sleigh’r an updated look,” says Floyd. Inspired by a day shredding the mountain, the artwork features a sled scorching through the snow with the shadow of a rider throwing up the heavy metal hand. “As a snowboarder, the story this art tells brings me back to the mountain; it embodies the adventurous and imaginative side of the colder months.”

Sleigh’r Stats
Seize the season with Sleigh'r. Layers of deeply toasted malt are balanced by just enough hop bitterness to make it deceivingly drinkable. Paired with a dry finish, Sleigh’r is anything but your typical winter brew.

  • Style: Winter Ale
  • Series: Seasonal Release Series
  • Available: Sept. – Dec.
  • ABV: 7.2%
  •  IBU: 60
  • Malt: 2-Row Pale, Crystal, Munich, Carahell, Roasted Barley, Chocolate
  • Hops: Nugget
  • Packaging: 12 & 22oz. bottles, On-draft
  • Distribution: Alaska; Alberta; Arizona; California; D.C.; Colorado; Idaho; Maryland; Nevada; New York; Oregon; Texas; Utah; Washington; Vancouver, British Columbia
  • Tasting Notes: An Alt ferments with Ale yeast at colder lagering temperatures. This effect gives Alts a more refined, crisp lager-like flavor than traditional ales. This beer has been “Ninkasified,” raising the ABV and IBUs. Sleigh'r has a deep, toasted malt flavor that finishes dry and balanced.
  • Food Pairings: Beef, Lamb, Duck, Steamed Shellfish, Strong Cheeses, Chocolate Torte

 

An Alt ferments with Ale yeast at colder lagering temperatures. This effect gives Alts a more refined, crisp lager-like flavor than traditional ales. The doüble alt means that it has been “Ninkasified” raising the ABV and IBUs. Sleigh'r has a deep, toasted malt flavor that finishes dry and balanced.


Comments (4)

  1. Andy Karnitz:
    Sep 18, 2016 at 05:51 PM

    What happened to the double alt!!!

  2. Ninkasi Brewing:
    Sep 19, 2016 at 10:10 AM

    Good news, Andy: This is the same exact beer, with an upgraded style description to help emphasize its seasonality. Nothing besides the label has changed. Cheers!

  3. Randi:
    Nov 23, 2016 at 11:55 AM

    Can it be purchased and shipped?

  4. Ninkasi Brewing:
    Nov 23, 2016 at 01:42 PM

    Absolutely, Randi! Take a look at our Beer Finder and track some down near you: http://www.ninkasibrewing.com/delicious/beer-finder.html. Cheers!


Add a Comment





Allowed tags: <b><i><br>Add a new comment: